Corregidor Island holds historical narratives of war that represents the fight for the country’s freedom. Known as the “Isle of Valor” or “The Rock”, the 358-kilometer island holds more treasures apart from the history carefully preserved in the island.
The Corregidor Foundation (CFI), the Department of Tourism through its marketing arm, the Tourism Promotions Board (TPB), and the Tourism Infrastructure and Economic Zone Authority (TIEZA), unveils the new brand of Corregidor – Corregidor Now. Corregidor Now seeks to entice tourists to live and experience Corregidor Island in more ways than one! Corregidor Now invites guests to learn the unique story of Corregidor Island and explore spots around the island that are waiting to be experienced, making it a unique and exciting tourism destination.
With the campaign, they seek to actively promote the island’s various attractions, such as middle-side barracks, battery grubs, Pacific war memorial complex, Cine Corregidor, Spanish lighthouse, Japanese garden of peace, Filipino heroes memorial, Malinta tunnel, and Lorcha dock. Beyond historical relics, the island boasts of a multitude of opportunities for every type of traveler to enjoy — biking, bird watching, camping, fishing, hiking, island runabout, and kayaking are just some of the fun activities in the island.
President Rodrigo Duterte has appointed Corregidor Foundation Inc. Chairperson and CEO Cynthia Carrion in spearheading the new strategic campaign, dubbed “Corregidor Now,” which aims to deliver a stronger and unified voice for the whole island, bringing it to greater heights as a tourism attraction. “For years, Corregidor Island seemed to be perceived solely as a popular historical site, with its idyllic features unknown to many,” Carrion said. “With our campaign, we hope that it will usher in a new era for this eco-historical location, making it known as a place of sanctuary where one can enjoy a relaxing opportunity to revel in the past.”
AFTER NEARLY 80 YEARS, Corregidor Island’s historic and heroic legacy lives on. The island is all at once a war memorial to the heroes of the Second World War as well as an eco-tourism destination that lets you trek, hike and explore the natural beauty around you. The ruins of war and these incredible artillery batteries today remind us how precious peace and freedom are, and why we must all work to avoid a repeat of “the war to end all wars”.
This initiative, according to TPB Chief Operating Officer Marie Venus Tan, aims to attract more domestic and international tourists to visit Corregidor Island.
In support of this endeavor, TIEZA Chief Operating Officer Pocholo Paragas said they greatly recognize the island’s historical value and strong tourism potential, which can make it a flagship Tourism Enterprise Zone (TEZ).
Forget what you think you know. Things are about to change.
TIEZA is developing a comprehensive master plan for the redevelopment of Corregidor and the proposed rehabilitation of the Corregidor South Dock Pier. Under the marketing campaign, they will implement more proactive promotional efforts in various forms of media to inform the public and entice target markets to visit the island.
With all the tourist destinations in the Philippines, Corregidor Island is the only one where you can truly dive deep into history while enjoying the best of tropical Philippines. It is the picture-perfect showcase of the variety of fun and adventure offered on its land, sea, and air. Carrion invites Filipinos to come together, enjoy, and explore the historical paradise that is an ultimate relaxation and fun adventure sanctuary.
To book a tour or know more about Corregidor, please email info@corregidorisland.com.ph or visit www.corregidorisland.com.ph or call +632.8233281.
